1. Introduction

Giving Back Generation ("GBG") is committed to ethical and transparent fundraising practices that uphold the trust of our donors, sponsors, and stakeholders. This Fundraising Policy outlines the principles, guidelines, and responsibilities that govern our fundraising activities to ensure alignment with our mission and values.

2. Objectives of the Policy

The purpose of this policy is to:

• Establish ethical guidelines for all fundraising activities.
• Ensure transparency in the use of donations and funds.
• Protect the rights of donors and stakeholders.
• Promote accountability and compliance with relevant laws and standards.

3. Principles of Fundraising

GBG adheres to the following principles in all fundraising activities:

• Transparency: Clearly communicate how funds will be used and provide accurate information about our mission and activities.
• Ethical Conduct: Avoid deceptive or high-pressure tactics in soliciting donations.
• Donor Respect: Treat all donors with respect, protect their privacy, and acknowledge their contributions appropriately.
• Compliance: Adhere to legal and regulatory requirements, including those set by the Charity Commission and relevant fundraising standards.

4. Types of Fundraising Activities

GBG engages in a variety of fundraising activities, including but not limited to:

• Donations: Soliciting one-time or recurring contributions from individuals, businesses, and organisations.
• Events: Organising fundraising events such as charity walks, auctions, or galas.
• Sponsorships: Securing financial or in-kind support from corporate sponsors.
• Online Campaigns: Using digital platforms to raise funds through crowdfunding or direct donations.
• Merchandise Sales: Selling items to generate revenue for GBG’s programmes.

5. Donor Rights

GBG is committed to protecting donor rights by:

• Providing clear and accurate information about how donations are used.
• Ensuring donors can opt-out of communications at any time.
• Acknowledging all donations promptly and appropriately.
• Protecting donor information in compliance with GDPR and our Privacy Policy.

6. Use of Funds

• Funds raised will be used solely to advance GBG’s mission and objectives.
• GBG will allocate funds according to donor intentions, where specified, or to areas of greatest need.
• Donors who wish to direct their funds to specific initiatives will have their preferences honoured wherever feasible, provided those initiatives align with GBG’s mission and operational capacity.
• Biannual transparency reports will provide detailed accounts of funds raised, expenditures, and outcomes.

7. Restrictions on Fundraising Practices

To ensure ethical practices, GBG will:

• Avoid high-pressure or coercive fundraising tactics.
• Refrain from engaging with third-party fundraisers that do not align with our values.
• Decline donations that conflict with GBG’s mission or could compromise our integrity.

8. Recognition and Acknowledgment

• Donors will be recognised in GBG’s communications, including transparency reports, event materials, and online acknowledgments, unless anonymity is requested.
• Major donors may be offered additional recognition opportunities, such as naming rights for specific projects or programmes, subject to agreement.

9. Monitoring and Compliance

• Fundraising activities will be regularly reviewed to ensure compliance with this policy and relevant regulations.
• Any concerns or complaints about fundraising practices will be addressed promptly and transparently.

10. Reporting and Accountability

• GBG will include fundraising performance and outcomes in biannual transparency reports.
• Reports will detail funds raised, allocation of resources, and the impact of funded programmes.

11. Contact Information

For questions or concerns about this Fundraising Policy, or to learn more about how you can support GBG, please contact:

Giving Back Generation Limited
662 High Road, N12 0NL
contact@givingbackgeneration.org.uk

By adhering to this Fundraising Policy, GBG ensures that all fundraising activities are conducted ethically, transparently, and in alignment with our mission to empower communities.

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